SwagHer × Soft Simple CEO
Choose what you're locking in on. We'll give you the structure, accountability, and support to stay with it for 90 days.
Your Lock-In
Day 28
Today's Say Less
Make the ask you've been rehearsing in your head.
for the full 90 days
How it works
This isn't a one-size challenge. You define what "locked in" means for you — then show up for it, day after day.
After payment, record the goal you came in with, your why, and your Day 90 finish line.
On each of the 90 action days, we post a Lock-In task. Thanksgiving and Christmas are intentional rest days.
Mark the day done, keep your streak, watch your scorecard grow.
Special check-ins at Day 15, 30, 45, 60, 75, and 90.
Our perspectives
This isn't a generic challenge. Fancy brings visibility and PR; LaKisha brings mental wellness and business; lifestyle is shared. These perspectives work together to support your personal goal.
Positioning, storytelling, pitching, networking, and showing up.
Capacity, boundaries, self-trust, rest, and sustainable consistency.
Execution, systems, offers, relationships, revenue, and follow-through.
Money, movement, spirituality, routines, relationships, and rest.
Inside the portal
A focused action, reflection, resource, or reminder to work your own goal.
A short check-in that measures your commitments — not how many buttons you clicked.
Six intentional pauses to notice what changed and decide what comes next.
A fun, optional way to move across visibility, wellness, business, and lifestyle.
Tools, templates, recordings, and recommendations from Fancy and LaKisha.
Twice a month — the 15th and the 30th — live with Fancy & LaKisha for coaching, questions, and recommitment.
Milestone moments
90 days is a long haul, so every 15 days is a checkpoint. On these days you get a special prompt from Fancy & LaKisha, reflect on how far you've come, celebrate the win, and recommit for the next stretch.
Your hosts
CEO · The Soft Simple CEO™
Brings mental wellness and business perspectives — helping women build a business and a life they can actually sustain.
Founder & Editor-in-Chief · SwagHer Magazine
Leads Visibility & PR — getting women seen, booked, and known for the work they do.
90 days of intentional movement
90 days. Your goal, one shared move each day, applied to what you are locking in on.
Join Say Less
